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Setting up automation rules

Automation rules let you control which reviews get automatic responses and which are held for manual review. This guide explains how to create and manage rules.

2 min readLast updated Jun 22, 20268 min guideMedium

What are automation rules?

An automation rule is a condition-based filter that determines what Zorexa does when a new review arrives. You can combine multiple conditions — star rating, review keywords, review length — to create precise rules for any scenario.

Creating your first rule

  1. 1

    Go to Automation in the left sidebar.

  2. 2

    Click Create Rule.

  3. 3

    Give the rule a name (e.g., "Auto-publish positive reviews").

  4. 4

    Set your conditions using the dropdown menus.

  5. 5

    Choose the action: Auto-publish, Save as Draft, or Flag for Review.

  6. 6

    Click Save.

Screenshot — Create Rule form with condition dropdowns

Available rule conditions

You can filter reviews by any combination of the following:

  1. 1

    Star rating — e.g., 4 stars or above, exactly 1 star.

  2. 2

    Review length — e.g., under 50 words (quick mentions), over 200 words (detailed feedback).

  3. 3

    Contains keyword — e.g., flag any review containing "refund", "broken", or "unsafe".

  4. 4

    Does not contain keyword — e.g., exclude reviews mentioning specific team members from auto-publish.

Keywords are not case-sensitive. "Refund" and "refund" are treated the same.

Rule priority

If multiple rules match the same review, the rule highest in the list takes priority. Drag and drop rules to reorder them. A common setup: put "Flag sensitive keywords" at the top so it catches reviews before any auto-publish rule applies.

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